Research

The Center supports research aimed developing novel ways to advance new business capabilities through the use of big data, such as the following:

• The challenge of constructing precise data from big data
• The impact that huge data banks have on the business environment, for example, incentives for dialogue and compatibility between competitors
• Techniques in which sophisticated algorithms can improve sales forecasting accuracy
• The effect of real-time sales data visualization technologies on sales

To bolster its research breadth and capacity, the Center awards research grants and fellowships for doctoral and post-doctoral researchers, as well as support an annual visiting professorship for globally-renowned scholars.