Dr. Ayala Arad

Behavioral and Experimental Economics

Dr. Arad joined the Recanati Faculty of Management during the 2013-2014 academic year, after two years of post-doctoral studies at the University of California, Berkeley.


Dr. Arad’s research interest concerns bounded rationality in individual decision-making processes and strategic interactions. This involves experimental studies of the psychological aspects of decision making with the goal of identifying systematic deviations from the classic choice models and using the findings to inspire novel models of behavior. Her research is interdisciplinary in nature and contributes to the Economics, Management and Psychology literature. She is particularly interested in studying how people form beliefs and make decisions in situations of uncertainty and when the outcome depends on other people’s choices as well.


Dr. Arad received her BSc in Mathematics and Economics, MA in Economics and PhD in Economics all at Tel Aviv University. Her post-doctoral studies at the University of California, Berkeley Focused on psychology & Economics and involved multidisciplinary collaborations with members of the Economics Department, the Haas School of Business and the Psychology Department at UC Berkeley. In this period she has become an active member of the Behavior Change Research Network in Berkeley, which is group of researchers from various fields combining approaches to study how humans’ behavior could be changed for their own benefits.


Dr. Arad received the Rothschild Fellowship for post-doctoral studies and a number of prizes for excellence during her graduate studies, such as the Wolf Foundation Scholarship for outstanding PhD students and the Akirov Fellowship for outstanding MA students. She also received several grants to support her research activities, such as grants for studying “The Development of Preferences in Uncertain Choices” from the Robert Wood Johnson Program and from the Institute of Business and Economic Research, and a conference grant on ”Decision Making and Emotion Regulation in Life-Span Transitions” from the National Institute on Aging.









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